How Can Google My Business Help in Digital Marketing? Google My Business (GMB) is a free platform that allows business owners to create and manage their online presence across Google. It is a great tool for digital marketing, as it…
What is Domain Authority? It is no secret that Google loves websites that are reputable and trustworthy. So much so, that the domain authority of a website is one of the main factors search engines consider when deciding which results…
How Google Fights Spam and Protects Users in The Search Results Many web pages found within the Google Search index are useful, and the results which Google shows usually provide answers to our search queries in an instant. However, there…
Google’s Product Review Update: What You Need to Know It is no secret that Google is constantly updating its platform, keeping us all very busy and focused. Google’s most recent update is the ‘December 2021 Product Review Update (PRU)’, which…
5 Powerful Benefits of Google Reviews Did you know that most customers will only interact with brands that have positive online reviews? Google reviews and ratings have a significant impact on your brand’s reputation and online presence. So, what is…
What Does it Take to Rank in Google Discover? Google Discover is a product Google launched in 2018 that shows mobile users a highly personalised, Al-driven feed of content from across the web, based on topics and articles they find…
How To Hide Text in A Snippet? In a recent episode of the Ask Googlebot YouTube series by Google Search Central, Google answers how not to show text in a snippet. For those who don’t know what a snippet is:…
Google Has Updated How They Generate Web Titles One of the main ways people decide which search results are most relevant to their query is by reviewing the titles of the listed web pages. Google Search works to provide the…
What Is Google My Business? Google My Business (GMB) ensures that the most accurate information about your business is displayed when people search on Google. Through GMB you can add your business’ location, hours, images, manage reviews and so much…
Be where people can find you – on the first page of Google Did you know that there are more than 3.5 billion Google searches daily? If you are looking to increase the traffic to your website, Google is the…